If your site has not been acceptedthe first thing you should remember is that as an AdSense member,you become a partner and are representing Google, Inc.They have to make sure the websites that display these ads are up to par or they could run therisk of losing advertisers. Imagine if you were paying Google to display your ad and you found it showing up on a poorly developed, .if your site is rejected, it doesn't mean it is poorly developed. There may be other reasons:
1) Is your site an exact carbon copy of someone else's?
Some believe Google can find out if your site is original or not. Don't risk it and steal fromsomeone else. It will come back to haunt you.
2) Is your content solid?
Don't just submit a website with a bunch of links to other sites. Be sure you have athemed/niche site with enough original content of your own.
3) How many pages are on your site?
Even though Google doesn't specify a page number requirement, many believe they are lookingfor web sites with a certain amount of content. Again, it's not likely a two-page site will getaccepted. Try to strive for at least 15 pages.
4) Is your site organized?
Be sure your site has a neat and clean navigation that's easy to follow. Also ensure all the linkswork and that there are no typos. Keep the colors to a minimum and make sure each page has a consistent layout.
5) Is your site an "About Me" page?
Google does not usually accept these kinds of personal sites because most of them do not havea specific topic or theme. They are usually just random facts about the website owner or theirhobbies, pictures, etc. It would be difficult for Google's technology to display targeted ads onthese kinds of pages because the topics vary from subject to subject.They are looking for "themed" sites that contain a generous amount of information on a specifictopic. It could be anything from sewing tips to sports. Just make sure there is an obvioustheme with adequate information.
6) Be sure to read their program policy and procedures carefully
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